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Events Sales Executive- Royal Armouries

Job Type
10 May 2024

Royal Armouries Museum and New Dock Hall is a purpose-built events venue hosting events from 10 - 2500 people.

This role will suit a Sales Assistant from a similar style hospitality business, who can come in and hit the ground running!

  • Delivering the overall Christmas sales strategy for the venue.
  • Taking responsibility for the museum events for both internal bookings and external key partner and development events.
  • Conducting reactive sales activities including responding to telephone and e-mail enquiries
  • Proactively selling the facilities by various techniques and always aiming to meet customer needs and exceed customer expectations. 
  • To consistently ensure the highest standards of accurate and timely customer, staff and management information.
  • To ensure high level of conversion of bookings to achieve and exceed targets set.
  •  Work with event planners effectively to provide a seamless handover for final event details. 
  • Coordinating conference and events bookings for the venue for short lead bookings 


As a Sales Assistant, you will use your skills to maintain a high standard of quality work. In return, you will have the chance to progress your career with a company that invests in its people, celebrates individuality, and rewards and recognises employees who go beyond the plate.


We ensure you're rewarded for all your hard work, which is why we offer a comprehensive benefits package which includes but is not limited to:

  • Exclusive travel discounts with TUI, Expedia, and many more
  • Save money on your food shop with discounts on Tesco, Sainsbury's, Morrisons and many more
  • Quick access for you and your immediate family to a Digital GP, and wider healthcare benefits
  • Up to 44% off cinema tickets to enjoy your favourite blockbuster
  • Regular emails filled with the best discounts and savings available
  • Receive Wow Points every time you spend and use them on a wide range of brands
  • Un-wind with us with free wellness, mindfulness and exercise classes
  • You can share all discounts and offers with your friends and families
  • Contributory pension scheme
  • Grow your career with our Career Pathways and MyLearning programmes


Could you bring your spark to Restaurant Associates? Here's what you need to know before applying:

The successful Sales Assistant will undertake the following duties:

  • Promptly respond to incoming Christmas and sales enquiries, drive conversion rate, arrange site visits and contract bookings
  • Nurture client relationships to maximise all upselling and sales opportunities
  • Network with internal and external stakeholders
  • Proactive selling of the venue 


Our ideal Sales Assistant will:

  • Will have Sales or event planning experience within the UK conference and events industry
  • Be able to work on own initiative and be a confident decision maker
  • Will have a generally outgoing personality and enjoy social interaction
  • Able to communicate effectively with potential customers, with employees from all parts of the company and able to present a highly professional image when representing the Company
  • Be self-motivated and can maintain focus in the achievement of sales targets
  • Will demonstrate a thorough approach to work
  • Be competent in Microsoft Office and have a good understanding of database management
  • Have excellent communication skills, verbally both on the phone and in person, and written
  • Will be an effective team worker as a key member of the central sales team 
  • Ability to inspire customer trust and confidence
  • Ability to deal effectively with, and gain support of, internal colleagues
  • Have a passion for events and food 
  • Act as an excellent ambassador for RA Venues  
  • Be able to think fast and to deliver solutions to customer requirements



  • Delphi/ Sales Force experience

Part of Compass Group UK&I, Restaurant Associates provides brilliant hospitality through our food, drink and services. We work with our partners and collaborate with our clients to achieve great things together. Every day, our teams of passionate hospitality professionals strive for excellence in delivering employee dining and hospitality to some of the UK's leading workplace as well as inspiring exceptional experiences in iconic cultural and heritage destinations.


Compass Group UK&I wants everyone in our business to feel able to be themselves at work and to have an equal opportunity to progress their career. We want to create a culture where we respect and embrace everyone's talents, beliefs, backgrounds, and abilities. Where our colleagues feel valued, can reach their full potential, and thrive - Diversity is Our Strength!

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